InfoTech Niagara is "the" trade association of Western New York's information technology industry with over 200 members and upwards of 1,300 associated companies.
In need of a website to emphasize the benefits of an InfoTech Niagara membership, the web designers at 360 PSG provided a custom design that showcases the organization's Member Directory and password-protected members-only area. The home page also spotlights several "Featured Members" as well as the latest members to join the association.
While most site content is public, only members of InfoTech Niagara may log in to the site and publish news updates, event announcements, and job postings. These updates, unless earmarked as "member-only" content, are displayed prominently on the new homepage, and are fully integrated to multiple social media networks for an enhanced sharing experience.
InfoTech Niagara's website also utilizes Fission Storefront, a powerful e-commerce solution, which allows members to pay bills and outstanding invoices online. Used in conjunction with Fission's Ad Tools component, Storefront also generates additional revenue by enabling InfoTech Niagara to host and manage advertisements on their site without using a third party system.